Friday 7 March 2014

Research on Sony


Sony, the large Japanese conglomerate that emerged in 1946 and they are primarily focused on the electronics, gaming, entertainment (Including columbia) and financial services. 

Sony own and make the following:
XPERIA Mobile Phones (Electronics)
Sony Ericsson [50% owned] (Electronics)
Sony VAIO computers (Electronics)
Sony TV's, Batteries, Video and Music Equipment (Electronics)
PlayStation 1,2,3,4, Vita, Portable, etc. (Gaming/ Electronics/ Entertainment)
Blu-Ray (Entertainment)
Music Labels (Entertainment)
Columbia (Entertainment)
Sony Life Insurance and Sony Bank (Finance) 

The Sony Company is worth an estimated 9,766,621,650.00 pounds.

Important Historical moments would include the release of the first PlayStation because it meant that they were accessing a new medium and they allowed the home entertainment and gaming market to become accessible to all in commercial industry including the worlds first dual analogue stick controller. A big moment with sony was the release also of their VAIO series and although expensive were the best in industries for software.

Success and epic failures of sony include the failure of the PSN (PlayStation Network) and when it went down in April of 2011 and also the PS3 launch as they launched it at too high of a price point at around £500 which was too high in comparison to the launch of the Xbox 360. A sucess though however is the take over of Columbia pictures in 1991 making films such as Money Ball and Big Fish.

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